Recycle Week: This year East Staffordshire is ‘Stepping It Up’ in the fight against Climate Change

Recycle Now and East Staffordshire Borough Council are asking residents to ‘Step It Up’ in the fight against climate change and take action to protect our environment through even better recycling habits.

Latest research from Recycle Now reveals almost 9 out of 10 people now recycle. However, 55% of households put items in the general rubbish bin which can be recycled; including foil, aerosols, plastic trays, cleaning and bleach bottles. This, say Recycle Now and East Staffordshire Borough Council, is where we need to ‘Step It Up’. We can all help fight climate change by recycling as it currently saves 18 million tonnes of CO2 every year, equivalent to taking 12 million cars off the road.

Every year Recycle Week unites retailers, brands, waste management companies, trade associations, national & local governments and the media to focus on how recycling can play a part in limiting the pressure we put on our planet through our use of natural resources.

Recycle Now and the Council are here to help! East Staffordshire is a borough of recyclers – but there are some simple things we can all do to make our recycling even better. Visit www.eaststaffsbc.gov.uk for information on what can be recycled using your blue bin, blue bag and brown bin.

Craig Stephens, Campaign Manager for Recycle Now, “This year we’re focussed on how recycling can help fight climate change and how by recycling even better we can have a bigger impact on our environment. Here in East Staffordshire it’s no different – more and more of us are recycling, the next step is to make sure we get our recycling right. So come on, East Staffordshire, keep up the great work and let’s make the borough’s recycling better than ever before!”

Councillor Ray Faulkner, Deputy Leader for Environment and Housing, said: “Recycle Week is an annual recycling campaign delivered by Recycle Now to encourage the public to recycle more of the right things, more often. The campaign this year focusses on climate change and how recycling can help benefit the environment and we encourage residents to visit our website regularly to see what items can be recycled.”

For the second year running major brands are putting their support/backing behind the Week by donating to help fund it including: - Amazon, British Soft Drinks Association, Britvic, Coca-Cola, Coop, Danone, innocent drinks, Listerine, McDonald’s, The Natural Source Waters Association, Ocado, PepsiCo, Prevented Ocean Plastic, and Waitrose and Partners UK. To find out more about Recycle Week visit www.recyclenow.com/RecycleWeek